Quick Hits Taking Over: The Rise of the Two-Minute Track w/ DJ ESG AKA Eric Scott Gold

What's up guys? Dj ESG on his wedding device, season six. And today I'm talking about how you no longer have to play any more than two minutes of a song unless that song has a reason at the end, like Taylor Swift, shake it Off, or you're rapping that verse. Or yeah, by Usher, where Ludacris comes on at the very end of the song or shout when you go back down and come back up again. Other than that, you gotta play two minutes or less of every song and get out of it. Why do you think TikTok's blowing up right now with minute 45 to two minute songs? Paul Russell's got his second one out Lil Booth thing you thought that was just a one and done. He's got another one. Beyonce's got Texas Hold'em. That came out yesterday during the Super Bowl. You only really need two minutes of that song. It's more of a country line dance. So if you look at it from the perspective of how much time per song do you need to play, you really only need to play about two minutes of a song.

Artists are not making those hooks at the very end right now where you have those rap verses. Why? Because they know nobody's gonna get to it. The attention span, like I say, all the time of a millennial is like a flea. They don't have an attention span. And Generation Z's, I mean they have a little bit of attention span. If you're getting married right now, I mean we got a problem because we're not trying to marry off high schoolers and college kids at the moment, at times. So all these millennials who we work with because that's pretty much where we're at right now in the wedding circuit they don't have the attention span. You guys do not have that span, which is why TikTok is blowing up with minute and a half and two minute song and they're everywhere. It's like get in and get out, get to the point, get to the song, get to the hook and get me something else.

Nobody wants to hear three, four, five minutes of a song anymore. It's pointless. Dj pools have quick edits everywhere. They're quick hits. Quick edits they're condensed pieces of songs that DJs around the world put together for other DJs. Because of this reason, you wouldn't have 75% of the songs available in record pools being quick hits if people didn't want to listen to them. It's the nature of the beast. Even Aldi's music from back in the day Ask your grandparents if they're still around Songs like the run around sit when the twist were two minutes long and that was it.

They were over the day of the four or five minute song. It's not there anymore. It's not. People don't want to listen to it. Nor do people want to hear the beginning and the end of the song fading in and fading out. That sucks. Like I always say on all my podcasts, you want a DJ who does that. Going Amazon and get a jukebox for a buck 79. You'll save yourself a ton of money.

Songs do not need to be played out anymore, and when I say played out, multiple reasons. You don't have to overplay them over and over again. But you also don't have to play three, four, five minutes of a song. It's bullshit. It's the same thing over and over and over and over again and it gets boring and beat. And there are millions of songs out there. You don't have to do that. Attention spans aren't there the way they used to be. You have to keep changing the mindset. New music, new music, new music. If your DJ tells you that he or she plays a lot of each song, no, no, I don't care. No, it's the wrong DJ, it's not the right vibe. Trust me on this. It's great advice. I'll be back, dj ESG, peace, love and God above, and I'm out Bye.